About Us


Hi and thanks for stopping in! I named the store after my baby James Ascher who after enduring so much to get here health wise, is my all time hero. During my time on Southern Charm, a lot of companies like mine would send me free clothes to wear in exchange for an Instagram post to boost their following and so I thought hmm, why not start my own company doing the same thing but with different items.

Additionally, people who follow me on Instagram because of the show, often ask me where I purchased whatever I’m wearing. My main objective with James Ascher is to offer affordable yet highly fashionable and unique things to women of all demographics because I feel, among many other things, looking your best adds to your overall perspective on your own personal happiness. I buy most of my items from vendors and designers out of LA and I buy what I would purchase for myself. And if I’m being honest, I keep one of almost everything! 

I thank you for the tremendous support thus far! Be sure to sign up for our email list to receive exclusive deals and discount codes offered exclusively to our Email Subscribers! Also, I’d love to hear your feedback so if you have any please email me at info@jamesascher.com.

Thanks again for popping by and check back often as new items arrive daily!

xoxo, Jennifer